Apple has retired six products from its direct sales lineup following its latest launches. The iPhone 17 Pro and iPhone 17 Pro Max have made way for the iPhone 18 Pro models, while the Apple Watch Series 11 and Ultra 3 have been replaced by newer generations. The Watch SE 2 has also reached the end of its run after the SE 3 arrived. Apple has similarly discontinued the AirPods 4 following the launch of the AirPods 5, although retailers can continue selling existing stock.

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