Motorollers will feature interest-based groups called Tribes, where members can post content and join discussions on topics ranging from gaming and photography to travel and artificial intelligence. The app will include Vibe Check for polls, Hot Take for opinions and Deep Dive for longer articles. Motorola will use dedicated channels to share product announcements, discounts and coupons, while retail partners and promoters will answer product-related questions. The company also plans to introduce rewards and other member benefits in future updates.

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