Google’s new shopping experience uses its Shopping Graph, which includes more than 60 billion products, to recommend fashion and lifestyle items. The Discover Shop feed also incorporates YouTube videos and Google’s visual search technology. Users can preview select clothing through virtual try-on, while image uploads and camera searches help them find similar products online. The company plans to introduce pre-generated daily outfit suggestions later. Access currently depends on a limited pilot in India and requires users to enable specific Google account activity settings.

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